About Mark
I'm an Operating Partner at H.I.G. Growth Partners focused on
marketing and digital strategies. In my role, I partner with
growth-stage organizations to develop and build comprehensive
marketing and digital strategies throughout an organizations
including customer acquisition, customer lifecycle, monetization,
infrastructure, brand development and UX. Mark has over 15 years of
experience in consumer and retail marketing, building teams at
companies ranging in scale from startups to the Fortune 500.
Prior
to joining H.I.G., I was the VP of Marketing at Credit Karma, a
global consumer finance company, where I built the team responsible
for member growth and engagement. I also led online & offline
marketing at Ancestry where I launched media for the world’s #1 DTC
consumer DNA testing brand and helped build out global digital
marketing for the Gap family of brands.
Passionate about
all things digital, I believe that strategy is key, but
operations and execution is paramount to success in any
organization.
PRIOR TO H.I.G.:
Credit Karma: V.P. of Growth & Performance Marketing
Ancestry: Sr. Director - VP of Global Marketing
Gap Inc: Sr. Manager - Director of Marketing